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Invention & Intervention: Blending Research with Practice to Develop Effective Media for Youth


 

A preconference by the Children, Adolescents, and the Media division

at the 2017 annual conference of the ICA

#ica_cam     #inventintervent

 

Description & Aims

Today’s youth are among the fastest adopters of new technology – eager to use, learn from, and experience the vast potential that interactive media offers (including transmedia forms such as television programs, videogames, and apps). Yet while youth are quickly embracing new technology as a part of their media environment, the bridge between academic scholarship and media development has not been as quick to catch up. Indeed, researchers often find themselves asking how they can be most influential in the design of children’s media while media producers similarly find themselves wondering what the latest research shows, how they can use this information, and how they can improve their own approach to in-house research. This preconference is designed to address these gaps.

By bringing together media producers, industry researchers, and children’s media scholars from around the world, the intent of this preconference is to: 

  1. provide guidance and information to academic researchers on the types of research currently conducted within the children’s media industry;
  2. identify how academic researchers might be influential in conducting research that will drive more impactful media productions;
  3. and brainstorm ways to facilitate improved communication between researchers and (media) practitioners.

Importantly, conversations will focus not only on the design of youth-focused media (“invention”), but in line with the 2017 conference theme, will also highlight current examples of media products that have successfully merged research with practice to support the healthy development of youth today (“intervention”). In doing so, this preconference is likely to be of interest not only to members of the Children, Adolescents, and Media division of ICA but also members of the Health Communication and Mass Communication divisions.  

 

Set-up and program

This daylong preconference (lunch included) will include three panel sessions with research scholars and industry leaders as well as a keynote luncheon speaker. Speakers will include:

(1) World-renowned children and media scholars with experience bridging research with practice;
(2) Scholars (PhDs) who currently work in the children’s media field that can speak to the influence of their formal training in their industry research;
(3) Industry leaders and developers who are successfully incorporating research into their design process (with an emphasis on media exemplars designed to improve the health and/or well-being of youth today).

Speakers have experience across various media, with an emphasis on interactive media (i.e., online content, videogames, app development) and transmedia applications.

Learn more about the program for our preconference here.

 

Speakers

Speakers invited for this event are (1) world-renowned children and media scholars with experience bridging research with practice; (2) scholars (PhDs) who currently work in the children’s media field that can speak to the influence of their formal training in their industry research; and (3) industry leaders and developers who are successfully incorporating research into their design process (with an emphasis on media exemplars designed to improve the health and/or well-being of youth today).

We are thrilled to announce that the following people will be speaking at this preconference:

Learn more about these amazing speakers on our Bio page.

 

Twitter feed

Stay up to date about the latest news about our speakers and other attendees of the #inventintervent preconference!

 

Practical information

  • Date & Time: Thursday, 25 May 2017 from 9:00 – 17:00
  • Location: Hilton San Diego Bayfront
  • Cost: $100 (including coffee and lunch)
  • Number of participants: min. 75, max. 100

 

Registration

You can register for this preconference here. If you already registered for the main conference but wish to register for the preconference as well, you can send an email to This email address is being protected from spambots. You need JavaScript enabled to view it. at ICA headquarters.

 

More information

For more information, contact This email address is being protected from spambots. You need JavaScript enabled to view it..

 

Organizers

This preconference is affiliated with the Children, Adolescents, and the Media (CAM) division of the International Communication Association (ICA). The preconference is a joint initiative organized by the Center for research on Children, Adolescents, and the Media at the University of Amsterdam, the Center on Media & Human Development at Northwestern University, and the Joan Ganz Cooney Center.

The planning committee consists of Dr. Jessica Piotrowski, Professor Patti M. Valkenburg, Professor Ellen Wartella, Dr. Karin Fikkers, and Dr. Laura Vandenbosch.

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